A step-by-step collection of lessons, templates, and activities that takes teams from asking good questions to making measurable, evidence-based decisions.
Move from "What happened?" to "What should we do next?". Teams often produce polished reports but still struggle to make consistent, evidence-based choices. This resource helps you close that gap with a practical Decision Journey: a human-centered workflow for framing problems, choosing what to measure, testing...
Welcome — Turn information into better decisions. Many teams already produce reports. Few reliably convert those reports into confident, measurable choices. This resource promises one practical outcome: help you move from asking “What happened?” to asking “What should we do next?” How this collection helps you. Teach...
The Decision Journey: A practical framework for better choices. Too often analytics stops at "what happened." The Decision Journey is a compact, repeatable process that helps teams move from observation to action and learning. Use this Guide as a reference you can apply to operational issues, product choices, policy...
Frame Better Questions & Decisions. When teams get stuck, it’s rarely because the data are missing. It’s usually because the question isn’t framed in a way that leads to clear actions and measurable outcomes. This guide teaches a compact, practical method to frame decisions so they can be tested, assigned, and...
Explore this interactive audit, assessment, reflection, or practical tool. Sign in to save your responses and return to them later.
Explore this interactive audit, assessment, reflection, or practical tool. Sign in to save your responses and return to them later.
Explore this interactive audit, assessment, reflection, or practical tool. Sign in to save your responses and return to them later.
Explore this interactive audit, assessment, reflection, or practical tool. Sign in to save your responses and return to them later.
Measurement Plan: Checklist to keep metrics useful. Use this checklist to ensure your metrics are reliable, actionable, and tied to decisions. Define outcomes vs outputs. Write the outcome you care about (customer retention, uptime, throughput) and list supporting output measures. Choose 1–3 primary metrics. Primary...
Data Readiness & Bias Checklist. Before you rely on a dataset to guide a decision or an experiment, run this quick checklist. It’s meant to be practical and fast—use the items as pre-meeting checks or a short team review. Is the metric well-defined? Confirm the exact definition (numerator, denominator, time window)...
Quick-start: Deliver a meaningful decision in two weeks. Follow these steps to produce a measurable decision or actionable insight within 14 days. Day 0 — Pick one decision. Write a one-sentence decision question and assign an owner (use the Decision Brief). Day 1 — Pick 1 metric & capture baseline. Use the...
Three short Decision Brief examples (Retail, Healthcare, Manufacturing). Retail — Reduce cart abandonment. Decision title: Test one-click checkout to reduce cart abandonment. Objective: Increase conversion from cart to purchase by 1.5 percentage points in 30 days. Decision type: Experimental Owner: E‑commerce Product...
An interactive, fillable playbook that guides teams from problem framing to evidence plans, decision records, and scheduled post-decision evaluations. Includes ready-to-use templates, facilitator notes, and a 90-minute decision huddle agenda. Submissions save as structured JSON so teams can track decisions, follow-up actions, and outcomes over time.
A practical, time-boxed orientation and quick-path roadmap that helps cross-functional teams move from questions to accountable, measurable decisions in six weeks. Includes roles, a week-by-week roadmap, required artifacts, facilitation agendas, templates, and a day-by-day checklist for the first two sprints.
An interactive checklist teams can use before any data-informed decision to surface assumptions, measure uncertainty, assign owners, and capture a monitoring and rollback plan. Saves the checklist response so teams can track follow-through and learn from outcomes.
Facilitator guide, timed agenda, slide deck template, worksheets, and a one-week follow-up plan to run a half-day workshop that turns an open problem into a measurable analytics plan. Includes example answers, coaching scripts, participant roles, and options to use interactive, savable worksheets.
An interactive, saveable one-page decision canvas to clarify the choice, stakeholders, options, required evidence, success metrics, risks, recommended analyses or experiments, and next steps — with prompts to help teams act and measure outcomes.
An interactive, savable checklist teams use to move from insight to a clearly scoped decision, owner, experiment or rollout plan, and measurable outcomes. Fields capture evidence, candidate actions, success metrics, risks, timelines, owners, follow-up cadence, and a post-decision review.
A ready-to-run 2-hour facilitator kit with a timeboxed agenda, slide and script notes, printable templates (stakeholder map, decision tree canvas, metrics worksheet), a quick data-feasibility checklist, and a follow-up analytics brief/action template that turns ambiguous asks into measurable analytic projects linked to decisions.
A fillable, saveable checklist and decision record teams can use to move from question to measurable action. Capture objectives, hypotheses, data needs, quick quality checks, options analysis, chosen action, owner, deadline, measurement plan, and stakeholder sign-off in one place.
A ready-to-run facilitation kit for a focused 2-hour decision workshop that turns data and evidence into a clear decision, owner commitments, and measurable next steps. Includes a timed agenda with facilitator notes, slide structure and speaker cues, an evidence checklist, a one-page decision memo template, and an action tracker table you can copy and adapt.
An interactive one-page template that links problem statements to a clear hypothesis, leading and lagging signals, success criteria, required data, and a recommended method. Saveable responses let teams capture, iterate, and re-use experiment-ready plans.